Consumers are looking for healthy convenience. As lives get busier, consumers need ready-to-eat foods that will fit into their lifestyle. However, they are no longer willing to sacrifice health and taste for convenience. Having healthy options ready to purchase without waiting for customer service is a plus in many foodservice businesses. And using Federal Industry merchandisers can make it even easier.
For over a decade, consumers have trended toward the purchase of bottled water over less healthy drink options. According to the International Bottled Water Association, bottled water ranks as the largest beverage category by volume in the United States for the fourth consecutive year in 2019. Not only has bottled water consumption been on the rise, but consumers are expecting to be able to purchase bottled water anywhere drinks are sold.
There are a number of reasons bottled water is on the rise, but the most common one is consumers are shifting to healthier choices. They want options that have fewer calories and less sugar. People are recognizing the health benefits of choosing water over less-healthy options. In addition, some consumers are concerned about the environment. Since water bottles tend to use a lighter weight plastic than sugary drinks, drink selections might also be based on plastic containers.
The price of everything is rising as inflation is the highest that it has been in about 40 years. But, despite that, consumers are still looking for grab'n'go food that is healthy, tastes good, and is not going to destroy their budget.
It is imperative that you meet the consumers where their expectations are, especially when it comes to convenience. If you want to continue to bring customers into your store, you must provide them with the food and drinks they want. One of the best ways to provide your customers with the food they want and need is with Vision Series Cases.
These cases are perfect for ready-to-eat healthy food options, regardless of the temperature needs. In addition, these cases are temperature controlled, allowing for drinks, proteins like cold chicken or hard boiled eggs, or salads to be displayed safely.
When you are committed to providing your customers with healthy, ready-to-go summer foods and bottled water, you need the best merchandising solutions available.
Federal offers a wide variety of merchandiser options to display fresh, refrigerated and heated food. Their Vision Series is constructed with a minimalist design that is clean and allows your customers to see everything you have to offer. The case does not get in the way of the food.